The Broadway Brews Project gets cast, musicians and crew of a hit Broadway show together with a craft brewery to brew a special beer that raises money for a charity of the show's choosing.
Innovative? The national press certainly seems to think so.
Each BROADWAY BREW is a three episode arc:
- Meet the Team: The Cast Brewers gather, meet their brewery, talk recipe, name and charity.
- Brew Day: Cast Brewers travel to the craft brewery and help create their beer.
- Release Party: Time to try the beer for the first time, and give some love to a great cause!